ABOUT SANTA & SONS

Santa & Sons Christmas Trees was founded in 1983 by Mark Rohlfs. We are a premier supplier in Los Angeles of high quality Oregon grown Douglas Fir, Grand Fir, Nordmann Fir and Noble Fir Christmas Trees.

We started out not as sellers of trees but field workers on some of the early Christmas tree farms in the 1970's in Oregon. In 1978, Mark and some friends organized as a co-op labor crew and planted their first trees. We still farm Christmas trees to this day, shipping interstate wholesale loads to the western United States. Selected trees from our own fields are shipped fresh all season long direct to our only retail tree lot located at Los Angeles Valley College on the corner of Burbank Blvd and Coldwater Canyon.

Our Christmas tree lots have served the Studio City / Sherman Oaks area since 1993. Many of our long time customers remember us from some of our previous locations around the San Fernando Valley.

Studio City Public Library now sits on corner of Moorpark & Whitsett where we had our Christmas tree lot from 1993 to 1995. A wonderful man by the name of Tony Dell Aqua agreed to lease us that property, and it was very much due to his generous spirit that we ended up at that spot in the San Fernando Valley. Eventually he sold the property to the City of Los Angeles for the new neighborhood library. The tree lot we operated at this site was before our move to shade tents to protect the Christmas trees from the sun. It was a small neighborhood lot where we made many friends and introduced our personal style of doing business.

It was the move from Studio City when we first started sending out postcards to let our customers know where to find us. We still send a new card every year to thousands of past customers. Our mailing list is never sold nor shared in any way. Here are some samples of the cards we have sent over the years. See how many you remember!

Sherman Oaks was our next stop. When library construction forced us to move on from Studio City , we found a home next to the Fashion Square Mall at the corner of Riverside and Hazeltine, across from Bloomingdale's and Trader Joe's. From 1996 to 1999, we gained notoriety with our tipi's at pumpkin time and the huge shade structure we built for our tall Christmas trees. The size of the lot allowed us to grow, and we found many new customers and friends again at this new site. Of special mention here is Gloria Robinson, a lifelong resident of the neighborhood, our tree lot's immediate neighbor and great friend. But eventually, construction of the new DWP substation there forced us to again seek out a new home in the Valley.

That search lasted over a year, with our tree lot temporarily located in the year 2000 in Granada Hills with a small lot in North Hollywood This time help arrived from our customers, good people from the local area who introduced us to folks in the administration at Los Angeles Valley College.

Since 2001, and for the foreseeable future our Christmas tree lot will be located in the south parking lot at L.A. Valley College right on the corner of Burbank Blvd and Coldwater Canyon. This great facility is centrally located, provides easy access and unlimited free paved parking. There is natural shade from tall trees and plenty of room for our new shade tents. With more room, we are able to stand all of our inventory in water stands, and display even more trees for you to choose from. With fresh trees from 2' feet to 20' feet, we'll have what you need with a cheerful, knowledgeable staff there to help you make your family outing to select a Christmas tree a happy and fun occasion.

People like Tony Dell Aqua and Gloria Robinson are gone now, but we are making new memories and meeting new friends in the local neighborhood every year. We really do hope you'll join in and come see us this year!